2024 Amazon Ads Updates - VENDO Velocity - Ep. 128

Join the VENDO team as we cover Amazon Ads updates for 2024! We will be discussing vertical video options, Amazon video posts, international brand tailored promos and more! Topics Covered: - What is DSP? (2:00) - DSP Fee Concerns & VENDO's Approach (4:35) - Running Sponsored Display vs DSP (5:52) - Budgeting DSP (8:10) - Defining Benchmarks and Metrics (8:55) - DSP Attributions (10:40) - New Updates: Vertical Video Ads (12:15) - Interactive Videos (13:00) - Response of Ecommerce Ads (14:21) - Growing as a Company with DSP (15:58) - Maximizing Your DSP Campaigns (17:45) Speakers: - Jamie Grossman, Advertising Specialist, VENDO - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2V... ➡️ Spotify: https://open.spotify.com/show/4HXz504... ➡️ Apple: https://podcasts.apple.com/us/podcast... 📞 Contact Us: hello@vendocommerce.com www.vendocommerce.com/contact 📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter Protect Your Brand & SELL MORE!™