AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
The ongoing rivalry between TikTok and Instagram is intensifying, with discussions around Meta launching a standalone Reels app. Critics argue that this move is unnecessary, as Reels already exists within Instagram, and does not add significant value. The notion behind creating a separate app seems to stem from the belief that Instagram has lost its appeal due to TikTok's dominance in the short video space. This shift reflects broader concerns that Instagram may need to return to its original format to attract users who feel overwhelmed by the current feed.