"High More Than Sober" Rock-Bottom to 113-Day Rebirth: Bitcoin, Abs & Empire | Michael Morelli

Nov 4, 2025

Michael Morelli, a performance health engineer and entrepreneur, shares his incredible journey from a decade-long addiction to building Fitscript, a multimillion-dollar fitness empire. He discusses the transformative spark of impending fatherhood and how it propelled his 113-day transformation. Morelli critiques popular fitness myths, like the carnivore diet, and emphasizes the importance of data-driven coaching. He also draws fascinating parallels between health optimization and Bitcoin, urging listeners to adopt a no-excuses mindset for both wellness and wealth.

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ANECDOTE

From Rock Bottom To Rapid Reinvention

Michael Morelli went from a decade of heavy addiction and bankruptcy to sober transformation and rapid physical change in 113 days.
He used that turnaround to build a public fitness brand and gain millions of followers.

ANECDOTE

Mall Store Empire Then Collapse

Michael grew a mall-based As Seen On TV business to seven stores and $5M revenue before collapse.
His cocaine use at work and half-million in personally guaranteed leases contributed to bankruptcy.

INSIGHT

Let Data, Not Dogma, Decide Diets

Many popular diets (e.g., strict carnivore) can improve symptoms but may damage biomarkers long-term.
Let objective lab data guide whether a restrictive diet is safe or sustainable.

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