Skool Stories

This dad makes $40k/month teaching Spanish on Skool

9 snips
Jan 15, 2026
In this episode, Robert Venter, a passionate language teacher from South Africa, shares his journey of building a successful Spanish learning community. He discusses innovative methods to reduce churn, his unique Layers Method for prioritizing high-frequency vocabulary, and how live TikTok sessions led to rapid revenue growth. Robert also reveals marketing strategies that transitioned his hobby into a burgeoning business, as well as ambitious plans to scale to $100K/month. His insights on community-led learning and the importance of relevant language skills are both practical and inspiring.
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ANECDOTE

Free Cohort Proofed The Method

  • Robert tested his method by teaching seven expats for free and filmed their rapid progress.
  • Those who completed the month moved from near-silent to speaking about daily life in Spanish.
ADVICE

Use Live Streams To Test Your Pitch

  • Do live teaching on TikTok to test your pitch and get instant buying feedback via sales 'ka-chings'.
  • Use lives frequently until you refine the three selling sentences that produce purchases.
ADVICE

Turn Live-Proven Copy Into Ads

  • Convert the words that sell on live into a short ad and scale with paid traffic once proven.
  • Track customer LTV: high retention justifies higher initial CAC from ads.
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