People Magic: How to Build a $1M Community
DON'T NICHE DOWN to Build a Community—Instead FIND SOMEONE IN TRANSITION
Jul 9, 2024
Learn how to build a $1M community by identifying your ideal member through human transitions. Discover the significance of attracting individuals in transition and creating communities with a clear focus. Explore examples of successful targeted communities like ShrubsTribor and Playwork.
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Quick takeaways
- Identify ideal members by focusing on human transitions like new dads or recent graduates.
- Motivated individuals in transition actively engage and invest in community offerings for accelerated growth.
Deep dives
Identifying Your Ideal Member
The core idea is centered around identifying your ideal member for a successful digital business. The key insight highlights the importance of focusing on individuals in transition as they are the most motivated to engage and pay for community services. By pinpointing people who are in a state of change, such as new dads, recent graduates, or those exploring sobriety, you can create a vibrant and engaging community that fosters growth and support.
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