AI Insights: AI News, Eyewitness Accounts Google Adds Auto-Call Shopping Feature to Its AI Suite
Nov 15, 2025
Google's latest innovation showcases an AI that communicates directly with stores, eliminating the need for human calls. This game-changing feature simplifies shopping by managing inquiries about product availability and pricing. With the Gemini chat tool, users get tailored recommendations and can enjoy agentic checkout to streamline purchases. Jaden discusses potential concerns from merchants and the future of shopping, including advanced features like grocery planning and automated buying, all aimed at making shopping more efficient.
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Google's Data Advantage In Shopping
- Google pairs Gemini chat with a massive Shopping Graph of 50+ billion listings to gain an advantage.
- This combination gives Google fresher inventory and unique data other agents lack.
Conversational Search Enhances Product Research
- Gemini's conversational search surfaces recommendations, prices, reviews and images inside chat.
- This makes product research more interactive and visually guided than traditional search results.
Treat AI Recommendations Like Ads
- Expect sponsored listings inside AI mode, especially on desktop, and factor that into trust decisions.
- Compare recommendations with independent sources to avoid bias from paid placements.