The Founder’s Guide to PR with Elissa Corrigan: How to Get Your Brand in the Media

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Most DTC founders obsess over paid ads, but what if PR is the missing piece in your growth strategy?

In this episode of D2C Diaries, we sit down with a founder who scaled a brand to thousands of customers, without spending a penny on ads. We break down the power of PR, how to get featured in top publications, and why storytelling is the ultimate growth hack.

You'll learn:

- How one Daily Mail article drove £25K in sales in a day
- The secrets to crafting a story journalists want to publish
- Why PR builds long-term brand equity beyond paid ads
- Why PR is an underrated growth channel
- How PR fits into a modern marketing mix

If you're looking to build a brand that people talk about, this episode is for you.

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https://www.instagram.com/ellesera.inc/

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