
The People of Digital Marketing
Interview with Nicholas Scalice - How Can I Become a Growth Marketer? - Episode #53
With over 12 years of digital marketing experience, Nicholas runs a conversion-focused growth marketing agency specializing in landing page optimization and marketing automation. He’s also the host of a top-rated podcast called Growth Marketing Toolbox and he writes a weekly marketing newsletter read by over 4,200 subscribers.
In this episode we talked about how Nicholas manages his content marketing for two brands, the core differences between webpages and landing pages, how businesses can leverage a newsletter to grow community, the best certifications to get as a budding marketer, how businesses can vet Martech tools before purchasing them, and more!
If you want to say “Hello” you can find Nicholas on LinkedIn, Tiktok, Twitter, and through his website: Growthmarketer.co
Other resources mentioned:
- Influence: The Psychology of Persuasion, Revised Edition by Robert by Robert B. Cialdini (book on psychology every marketer should read)
- https://mymind.com (marketing swipe file)
- http://notion.so (marketing swipe file)
- https://evernote.com (marketing swipe file)
- https://www.leadpages.com (landing page software)
- http://clickfunnels.com (landing page software)
- https://unbounce.com (landing page software)