Digital Dominance: Proven Marketing Strategies to Grow Your Service Business Everything you need to know to use content marketing in your business... with Jeff Mendelson
Jeff Mendelson is the host of the One Big Tip Podcast, and he also develops comprehensive digital marketing campaigns for any size business. He focuses on lead generation and ROI-based initiatives, helping entrepreneurs conceptualize, develop, and then execute all-encompassing digital marketing strategies, sales funnels, paid campaigns, and more. With over 15 years of continuous digital marketing experience in all formats, Jeff is a wealth of information of what works, and what doesn't, in the digital marketing space.
Jeff discusses the power of content marketing for businesses of all sizes. He emphasizes that anyone can start a content marketing strategy even without a big budget. Jeff shares valuable insights on topics like choosing the right content for your audience, utilizing hashtags effectively, the potential of paid ads, and the importance of consistency in content creation.
Takeaways:
- Authenticity and passion drive content creation.
- Just get started even if it's not perfect.
- Schedule tasks on your to-do list.
Connect with Jeff Mendelson
Website: https://jeffmendelson.com
Connect with Jeffro
Website: https://www.frobro.com
Social Links: https://www.tiktok.com/@frobroweb
Timestamps:
00:00 Exploring ways to compete in digital marketing.
04:18 Choosing engaging content is crucial for consumption.
09:33 Gradually increase post frequency, plan and batch.
13:15 Check hashtags, avoid unintended content, easy DIY.
16:45 Considering hiring a ghostwriter to save time.
17:29 Develop skills and manage people effectively. Don't rush.
21:36 Reflect on mistakes, find a comfortable platform for expression.
24:07 Schedule tasks, increase productivity, and get organized.
Free High-Converting Website Checklist: FroBro.com/Checklist