

He's Launching A New $1M Business Every Month | Starter Story
Oct 9, 2025
Join the journey of an entrepreneur determined to launch twelve $1M businesses in just one year. Discover his secrets to rapid scaling and the power of productized services as a launchpad for bigger ventures. Hear about past failures that shaped his quick-launch strategies and the importance of strong branding and market validation. Learn how he effectively partners with creators and builds a supportive team culture. Plus, dive into actionable advice for aspiring business owners and the frameworks that keep his ambitious projects on track.
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Rapid Productized Agency Wins
- Pat Hammonds built multiple productized agencies including Hey Friends, OffMenu, Viral Cuts and Keyframe.
- All four public companies reached multiple seven-figure ARR within months of launch.
Burnout After Eight-Figure Agency
- Pat previously built Everest, an agency that reached eight-figure revenue and worked with Nike and Samsung.
- He burned out from constant client firefighting and took a six-month sabbatical before starting Assembly.
Validate By Targeting Crowded Markets
- Validate productized services by entering crowded markets with a strong brand and success stories.
- Pair the business with a trusted creator to accelerate distribution and adoption.