Justin Gary, CEO of Stoneblade Entertainment and author of 'Think Like a Game Designer,' shares his insights on game design and community building. He discusses how AI can revolutionize the game development process, from brainstorming to prototyping. Gary highlights the deep connections games forge among players and the importance of adding consistent value to communities. He also reveals effective marketing strategies and touches on the parallels between game design and business. Lastly, he gives a sneak peek into upcoming projects and his remote team's diverse culture.
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question_answer ANECDOTE
The Value of Connection
Justin Gary's Magic: The Gathering career prioritized friendships over money.
These enduring bonds now include colleagues at Stoneblade Entertainment.
insights INSIGHT
Wordle's Community
Games foster community through shared experiences and struggles.
Wordle's shared daily word creates a unique connection and discussion.
insights INSIGHT
Modding and Community
Customization and modding extend a game's lifespan and community engagement.
It allows deeper player investment by letting them shape their experience.
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Break Through the Blocks and Win Your Inner Creative Battles
Steven Pressfield
In 'The War of Art', Steven Pressfield identifies the internal force of 'Resistance' that hinders creative endeavors. The book is divided into three sections: 'Resistance: Defining the Enemy', 'Combating Resistance: Turning Pro', and a final section that discusses the role of the muses and the battle between the Self and the Ego. Pressfield provides practical advice on recognizing and overcoming resistance, emphasizing the importance of professionalism, discipline, and continuous work in achieving creative success.
Think Like a Game Designer
Justin Gary
Justin Gary, CEO of Stoneblade Entertainment and author of 'Think Like a Game Designer.' They discuss Gary’s core design loop framework, focusing on how AI can enhance each step: inspiring, framing, brainstorming, prototyping, testing, and iterating. Gary talks about the importance of games in learning and building connections, his favorite games, and the role of AI in accelerating game design. The conversation extends to community building, the similarities between game design and other creative processes, and effective marketing strategies. Gary also touches on the value of adding consistent value to communities, giving a peek into upcoming projects and his remote, diverse team at Stoneblade.
Hey, Good Game 
