In this episode, Beth Cougler Blom talks with Matthew Rempel about how entrepreneurs who own facilitation-related businesses can create and communicate the value we bring to our clients in various ways.

Beth and Matthew also talk about:

finding our ideal clients
dealing with fear around saying no to potential clients
rethinking the purpose of "the funnel"
becoming a source of influence rather than an influencer
creating value via social media

Engage with Matthew Rempel

Website: https://strategymadesimple.ca/
YouTube: https://www.youtube.com/channel/UCdGJ6-z9ji5PSJJerJs2JLA

Links from the Episode

Liberating Structures Nine Whys
Seth Godin
Amanda Natividad on X
Rand Fishkin on X
Rand Fishkin's blog post: Influence Maps–The Best Marketing Framework You've Never Heard Of
Session Lab's State of Facilitation 2024 Report

Connect with the Facilitating on Purpose podcast:

Follow Facilitating on Purpose on Instagram, LinkedIn, or YouTube
Show notes and transcripts available at facilitatingonpurpose.com

Connect with Host Beth Cougler Blom:

Give feedback or suggest upcoming show topics or guests at hello@bcblearning.com
Visit bcblearning.com to explore Beth's company's services in facilitation and learning design
Purchase a copy of Beth's book, Design to Engage
Follow Beth on Instagram or LinkedIn

Podcast production services by Mary Chan of Organized Sound Productions

Creating and Communicating Value with Matthew Rempel - EP 32