SEO SHORTS: DAVE HERZBERG: PSYCHOLOGY IN SEO & SALES

Nov 10, 2023

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Dave Herzberg, Brittany’s dad, joined us as part of our Father’s Day series earlier this year on The Simple & Smart SEO Show.

In that episode we largely covered Local SEO, sales, & marketing strategies.

(Don’t miss it! Jeff, Crystal’s dad, was our first papa interview!)

In this SEO Shorts episode, Dave walks us through several stories from his life as a salesman.

And the really big takeaway?

Understanding & interacting with your customer/client is a delicate lil dance.

Treating your customer/client as a part of your team—bringing them in on the process in a little bit of a different way—positively impacts the sales conversation (as well as marketing & all things *ahem* copywriting), and impacts your SEO strategy.

Keep this in mind as you listen:

What is keeping my customer/client up at night?
Where is my customer/client stuck?
How can I best help my customer/client?
How can you bring empathy into the equation?

After you finish the episode, share with us your aha moment!

Oh, and don’t forget!
If you know someone looking for replacement windows in the Raleigh, North Carolina area—check out the Window Xperts (Dave’s company). 😉

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Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

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