The Dental Marketer How to be Different in Dentistry: Lessons from Running a Family-Owned Luxury Practice | Dr. Bianca Adams | 518
How can you build a practice that feels more like a luxurious spa than a healthcare clinic? This week, Dr. Bianca Adams takes us through her inspiring journey of establishing a uniquely lavish dental practice in Fayetteville, North Carolina, alongside her father, an esteemed oral surgeon. Learn how they successfully run a family business while offering patients a stress-free, high-end, spa-like experience. Dr. Adams shows us the art of creating an amazing office atmosphere with modern tech that make visits enjoyable and effective for patients.
In this episode, you'll also discover how Dr. Adams navigates the complex realm of staffing, stressing the importance of a complementary team vibe, and sharing some insightful lessons learned from dealing with previous employee challenges. Listen in as she applauds her father for the unwavering support and mentorship he provides, pivotally aiding in the success of their practice. Unveil her strategic plan that allocates nearly $8,000 per month to diversify marketing efforts—including everything from SEO and social media to an impressive professional website courtesy of Studio 8E8. She accentuates the importance of delegating back-office tasks to a virtual assistant and reaps massive productivity benefits. Dr. Adams also offers invaluable advice to budding dentists, highlighting the triumphs and trials of starting your very own practice.
What You'll Learn in This Episode:
- How Dr. Bianca Adams created a spa-like experience in her practice.
- The dynamics and rewards of running a family business.
- Strategies for finding staff who complement your office culture.
- Dr. Adam's perspective on overcoming past staffing issues.
- Marketing tactics that justify a significant investment of nearly $8,000 a month.
- The role of a virtual assistant in maximizing productivity for patient care.
- The importance of mentorship and family support in a startup practice.
- How Dr. Adams navigates the challenges and rewards of owning a dental practice.
Ready to bring your patient experience from normal to a high-end spa atmosphere? Tune in to the episode now!
Sponsors:
Oryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
Studio 8E8: Dentistry’s story-driven marketing agency. Traditional marketing repels. Story-first dental marketing attracts.
We bring your story to life in a way that captivates and connects: https://s8e8.com/affiliates/tdm?utm_source=tdm&utm_medium=affiliate&wc_clear=true
Guest: Dr. Bianca Adams
Practice Name: Bellissima Dental Boutique
Check out Bianca's Media:
Website: https://www.boutiquedentalandimplants.com/
Instagram: https://www.instagram.com/bellissimadentalboutique/
Facebook: https://www.facebook.com/profile.php?id=100088614423690
Other Mentions and Links:
Businesses/Services:
Software:
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
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