272 - How to Build a Repeatable Process for Making High-Converting Offers (Part 2)

In this episode, your hosts Suzi Dafnis and Michelle Falzon continue building out your repeatable sales engine with the final four parts of their 9-part “Systemising the Sale” self-check.

In Part 2 of Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers” we dig into the practical infrastructure behind consistent conversions: sales assets you can actually find, follow-up that doesn’t rely on memory, numbers that inform smarter moves, and a debrief rhythm that compounds your learnings.

The red / orange / green ratings are BACK! Find out how you rate and where the gaps are in YOUR sales systems.

Listen to This Episode to Hear More About:

• Stop rewriting everything: How a central Sales Toolkit turns scattered files into reusable, revenue-driving assets you refine—not reinvent.
• The real reason follow-up stalls: Why “I don’t want to pester them” keeps you stuck—and the simple, respectful cadence that converts warm leads.
• Build once, reuse forever: Slide decks, email sequences, objection handlers, and Canva templates that speed execution and maintain message consistency.
• What to do when leads go cold: A plug-and-play follow-up ladder (emails, DMs, texts, retargeting) you prep before launch day.
• Metrics that matter: The 3 numbers (Leads, Sales, Conversion Rate) that diagnose bottlenecks—plus easy add-ons like source tracking and offer-day patterns.
• From gut feel to good calls: How lightweight dashboards help you decide when to turn the dials mid-promo (and what to ignore).
• Debrief like a pro: The 5-question template that turns every campaign into an accelerator for the next one.
• Rinse, repeat, and delegate: Naming conventions, timing rules, and ownership that let a VA or team member run the playbook without you.
• What to do when your sales page underperforms: Small tests to run next time so you keep momentum without rebuilding the whole funnel.
• And much more…

Also Mentioned in This Episode:

Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. Apply Now

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EP270 – Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers Part 1 https://herbusiness.com/podcast/how-to-build-a-repeatable-process-for-making-high-converting-offers-part1/

EP251 – Winning Proposals – How to Get More Clients to Say Yes More Often (Part 1) https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-1/

EP252 – Winning Proposals – How to Get More Clients To Say Yes More Often (Part 2) https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-2/

EP59 – How to Reach Out to Your Audience After Losing Touch https://herbusiness.com/podcast/59-reach-audience-losing-touch/

EP8 – How To Create a New Client Nurture Email Campaign https://herbusiness.com/podcast/08-create-new-client-nurture-email-campaign/

Jeff Walker https://jeffwalker.com/

Kaye Ure – Styling Individuals https://stylingindividuals.com/