20: From Poetry to Purpose: Creativity, Identity, and Sharing Your Voice with Felicia Iyamu

What if standing out means showing up fully and not shouting the loudest?

Felicia Iyamu’s creative journey has taken her from architecture and economics to Google, burnout, and back into the arms of poetry. Along the way, she’s been reflecting, writing, and reimagining what it means to live and work with purpose.

Her latest work, Poetry in Eden, explores identity, healing, and the unseen forces shaping our lives. In this episode, we talk about creativity, burnout, self-publishing, marketing, and what it really takes to share your work with the world in a way that feels true to you.

From Burnout to Breakthrough

Felicia didn’t set out to be a poet. She started in architecture. Fell in love with economics. Landed at Google. Then hit a wall.

Her doctor in Germany told her to stop working immediately. Burnout, officially recognized as a medical issue, forced her to pause.

That moment cracked something open. And was followed by a deep return to creativity guided by questions of identity, culture, and healing.

Try this: Revisit a creative idea you set aside. What if it’s ready now?

Bonus idea: Share that idea with a friend or write down a tiny first step you could take today.

Making Art Personal and Professional

Poetry isn’t just a passion project for Felicia. It’s her career.

She walks us through the steps, and surprises, of self-publishing, why she’s eyeing traditional publishing next, and how she thinks about the business side of creativity.

She’s not just writing for herself. She’s building work that connects personal insight with universal ideas. Felicia also talks about marketing with intention, community, and without waiting to be discovered.

Try this: What’s one thing you could do this week to share your creative work more boldly?

Bonus idea: Make a list of 3 people you could reach out to about your creative project—collaboration, feedback, or just a cheerleader.

The Power of Saying Yes

At the end of our chat, Felicia shares a challenge: say yes to invitations for two weeks. Not just social invites but creative ones too.

Because the unexpected paths often bring you back to yourself.

Try this: Say yes to something today you’d usually overthink.

Bonus idea: Keep a little ‘yes journal’ and track what you said yes to and what happened because of it.

Quick Recap

• Burnout can be the beginning of something new.
• Your creative work can hold personal meaning and professional ambition.
• Marketing = connection, not cringe.
• Saying yes opens doors you didn’t see before.
• You don’t need to wait for a perfect moment to begin.

Want to Bring Your Creative Work Into the Spotlight?

Felicia’s reminds us that your voice matters and there’s room for all of it.

If you’re building a creative business and ready to stand out (without selling out), let’s chat.

Book a free strategy session at TheStandoutCreatives.com

Spots are limited, so grab yours while they’re open.

Let’s make your creativity impossible to ignore.