NDPNDNT Podcast 6. Producer Kato On The Track Is Projected To Earn 7 Figures This Year - Here's How He's Doing It
Apr 6, 2022
In this engaging conversation, Kato On The Track, an accomplished music producer from Atlanta, shares insights from his journey in the industry. He discusses the vital role of building independent teams for sustained success and diversifying revenue streams in today’s music landscape. Kato highlights the power of platforms like TikTok in shaping artists' careers and emphasizes authentic engagement over mere statistics. He also introduces the Sound Advice Tour, dedicated to educating music creatives and fostering community. Kato's tips on resourcefulness and branding are invaluable for aspiring producers.
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Communicate Your Unique Story
- Communicate your unique story to stand out as a producer in a saturated market.
- Use your music and content to express what makes you different and build a community.
Promote Originals to Build Fans
- Promote your original music over remixes to convert TikTok followers into Spotify listeners.
- Consistently create content around your original songs to build repeat listeners and fans.
Direct DM Led to Major Collab
- Kato reached out to Tyga with a specific beat after reading fans suggest it fit Tyga's style perfectly.
- Tyga responded positively, which led to collaboration on the viral song "So Pretty."