Take Your Business From Zero to One With AI - Ep. 16 with Nicholas Thorne

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Mar 27, 2024

Nicholas Thorne, a General Partner at Prehype and founder of Audos, is revolutionizing entrepreneurship with AI. He discusses how Audos, an AI chatbot, can quickly transform ideas into pitch decks, websites, and GPTs. Thorne shares his journey of using ChatGPT to prototype features for non-technical entrepreneurs. Key topics include leveraging AI to enhance founder effectiveness, refining business strategies, and automating customer feedback. This conversation is a treasure trove for aspiring entrepreneurs looking to harness AI for innovation.

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ANECDOTE

Basno and Early NFTs

Nicholas Thorne's first company, Basno, created electronic badges before NFTs existed.
Although blockchain technology wasn't available then, the core concept was prescient.

INSIGHT

Prototyping Over Pitching

Picking winning business ideas is difficult; testing multiple ideas quickly yields valuable insights.
Building something tangible helps demonstrate value and gain feedback faster than abstract presentations.

ANECDOTE

Audos in Instagram DMs

Audos, Nicholas Thorne's AI-powered business incubator, primarily operates through Instagram DMs.
This approach leverages existing user behavior and Facebook's direct-to-conversation ad product.

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Nicholas Thorne is building Squarespace for the AI age. It’s called Audos, and it’s an AI chatbot to help any entrepreneur go from idea to:

- Pitch deck

- Working website

- Custom GPT

- User interviews with real customers

All in just a few minutes. And he did it using ChatGPTapp. It’s AI all the way down—and it’s one of the most impressive AI businesses I’ve ever seen.

Nicholas is a general partner at Prehype, an incubator that launched Barkbox and Ro Health. It’s also where I started Every, so it was great to come full circle.

Nicholas’s job at Prehype is to launch new companies. He’s taken everything he’s learned running an incubator and used it to help entrepreneurs start businesses at scale—with AI.

As we talk, Nicholas walks me through the interactions of Audos’s chatbot with a user live on the show.

Nicholas tells me that he used ChatGPT to prototype most of Audos’s features—despite being non-technical himself. He shares exactly how he did this by showing me how he’s using AI to create a new feature for the product. We get into: - Ways AI can make you a more effective founder - How to use ChatGPT to build your prototype - Strategies to refine problem statements with AI - Using GPTs to gather and synthesize customer feedback This episode is a must-watch for anyone who has ever toyed with the idea of starting a business—and wants to do it with AI.If you found this episode interesting, please like, subscribe, comment, and share! Want even more? Sign up for Every to unlock our ⁠ultimate guide to prompting ChatGPT⁠. It’s usually only for paying subscribers, but you can get it here for free: https://every.ck.page/ultimate-guide-to-prompting-chatgpt To hear more from Dan Shipper: Subscribe to Every: ⁠https://every.to/subscribe⁠ Follow him on X: ⁠https://twitter.com/danshipper⁠ Timestamps: 00:00:00 - Teaser 00:00:48 - Introduction 00:12:10 - How AI can make you a more effective founder 00:17:03 - Live demo of Audos! 00:24:07 - Why Nicholas built an AI tool to enable entrepreneurs 00:25:35 - How Audos puts you in “edit mode” instead of “create mode” 00:28:12 - Tools to gather customer feedback, generated by Audos 00:32:58 - How Audos actually works 00:35:07 - Nicholas uses ChatGPT to prototype a new feature 00:42:37 - How to establish checks and balances while using ChatGPT 00:57:20 - AI as a force for pushing entrepreneurship to new heights Links to resources mentioned in the episode: Nicholas Thorne: ⁠@thorneny⁠; ⁠nicholas@prehype.com⁠ Audos: ⁠https://www.audos.com/⁠ Nicholas’s book, Me, My Customer, and AI, is slated to publish next month. Follow him on X for updates: https://mmcai.super.site/