As entrepreneurs, it’s easy to get wrapped up in our own business and assume that what we find interesting is something that everybody will find interesting. Part of why testing is so important is because it will help you make choices based on what your audience wants and needs versus what you *think* they need (or—even worse—what the gurus are telling you that you “should be doing”).
While there are a myriad of tests that you can run in any area of your business, in this episode we’re focusing on tests that will optimize your emails. Listen in to learn about five different email tests that will boost engagement and improve conversions.
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Related Links
- 3 Must-Monitor Metrics to Increase Sales on Autopilot
- Why Tactics That Work for Digital Marketing Masters Won’t Work for You
- The Secret to Sales Pages That Convert
- 1 Must-Do Before Running Meta/Facebook Ads
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