Episode 3: Know to Grow Sales Talent

A crucial driver of an organization’s revenue growth plans is the people that work there and how they perform. The importance of understanding how to develop top talent in go-to-market teams cannot be understated.

In this episode, Senior Partner and TMT Practice Leader at SBI, Tony Erickson meets with Director of Global Sales Enablement at Nearmap, Karen Mattice to talk about Nearmap’s approach to talent development through its Know and Grow strategy.

Key Talking Points:

Assessing talent and creating individual OKRs in line with corporate OKRs

Developing standardized training that focuses on gaps in key competencies

How Nearmap leverages AI to analyze and optimize sales conversations