Capital Club The Positive Impact of Technology on the Commercial Real Estate Space with Jim Underhill
Jim Underhill has an impressive resume in commercial real estate, with an entrepreneurial background that has had him launching a number of businesses, to running one of the largest RE firms in the world as CEO of the Americas for Cushman & Wakefield. He has now moved to the disruption side of the business as the Executive Chairman of TenantBase, which is looking to empower commercial tenants and change how transactions get completed.
In this episode, Jim talks about how the continuous influence of technology has made a positive impact on commercial real estate services and brokerage. He shares how thriving commercial brokerage firms today use technology to disrupt the industry and why efficiency and transparency are key to attracting customers. Jim also shares his thoughts on the status of commercial real estate post-COVID and talks about TenantBase’s services. Listen in!
[00:01 – 07:24] Opening Segment
- Welcoming Jim to the show
- Jim shares his background
- Working with Roger Staubach
[07:25 – 15:24] The Role of Tech in the Evolution of Commercial Brokerage Firms
- The evolution of the commercial brokerage firms
- How CB firms are using today’s technology to make an impact
- Changes in the role of a broker
- Efficiency and transparency
[15:25 – 27:10] TenantBase and the Status of PropTech Today
- The state of PropTech
- The three buckets of PropTech
- Data aggregation
- Productivity enhancement tools
- Disrupters
- Jim talks about TenantBase
- The services the company provides
- Their strategy for the next 1-3 years
[27:11 – 37:02] Changes in the Commercial Real Estate World
- The state of commercial real estate post-COVID
- Why you need to own industrial real estate today
- How Jim searches for information nowadays
- Jim’s advice for young people in commercial real estate
Tweetable Quotes
“You want to own industrial real estate. If you don't own it right now, then you're going to be competing with a lot of people to buy it. Multifamily is doing great as well, but industrial, because e-commerce is on fire, they can't build it fast enough. That's the shining star.” - Jim Underhill
“The good has always rewarded those who are creative and hard-working.” - Jim Underhill
“If you're someone in your 20s or 30s, and you're not making technology a key part of how you run your business, market your business, your social media and all that, I think you're gonna have some real challenges.” - Jim Underhill
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Connect with Jim:
Website: tenantbase.com
Email: jimunderhill@tenantbase.com
LinkedIn: https://www.linkedin.com/in/jim-underhill/
Connect with me:
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