Purpose-Based Design for Mixed-Use & Office with IWG's Mark Dixon (Part 2)

In the second half of their conversation, Trademark’s Tommy Miller continues with IWG's CEO Mark Dixon about the importance of purposed-based design in flexible workspaces and the mixed-use environment. The two review IWG’s latest concept launch at Trademark's First Street Napa development, and how COVID heavily influenced the final design of this new space. Finally, the two discuss the significance of office amenities and location in a post-pandemic world, and Dixon’s expanding wine and hospitality empire in France and the UK.

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(1:01) - How has the pandemic influenced the interior design of your centers?

(3:45) - What’s been the customer response to your new center in Napa, CA?

(5:51) - How are exurbs like Napa being impacted by the exodus from dense urban areas like San Francisco?

(9:36) - Mark’s interest in wine, farming & hospitality

(11:42) - What do you see as trends in the wine industry today and how is it changing?