Other People's Money with Max Wiethe The Last Mutual Fund Manager Standing | How Eric Crittenden Defied the ETF Boom to Build a $1B Fund
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Jan 7, 2025 Eric Crittenden, CIO and founder of Stand Point Asset Management, shares insights on navigating the changing investment landscape. He discusses how his mutual fund achieved over $1 billion in assets under management in just five years amidst the prevalence of ETFs. Crittenden highlights the importance of an all-weather investment approach and diversification strategies for weathering market volatility. He emphasizes the value of global equity exposure and educating clients about alternative investments, challenging common biases in the industry.
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Diversification Challenges
- Diversification is key, but maintaining it during market fluctuations can be challenging for investors.
- Advisors struggle to retain assets in diversifying strategies, especially when they underperform in bull markets.
Path to $1 Billion AUM
- Standpoint Asset Management's path to $1 billion AUM was a gradual process.
- Starting with a small seed investment, they grew primarily through relationships with numerous small and medium-sized advisors.
Post-Crisis Diversification Demand
- Diversification is often sought after a market downturn, not before.
- Raising money for diversification strategies is easier post-crisis, but investor commitment wanes when markets recover.