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Financial Advisor Success

Ep 363: Finding The Best Networking Approach For Prospects (And New Career Opportunities) with Christa Madison

Dec 12, 2023
Learn how Christa Madison rebuilt her client base multiple times using strategic networking skills. She shares insights on transitioning from insurance sales to the fee-only RIA channel, balancing work and family, and leveraging networking for business growth.
01:32:13

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Building a client base in the financial advisory industry requires consistent networking and personalized follow-up strategies.
  • Transitioning between different roles and career paths in the financial advisory field necessitates adaptability and leveraging expertise for consulting opportunities.

Deep dives

Building a Network: The Key to Rebuilding a Financial Advisory Practice

Krista Madison, a financial advisor, shares her experience of rebuilding her business from scratch three separate times. She emphasizes the importance of networking and building relationships to generate new business. Krista discusses attending multiple networking events every week in the early years, connecting with professionals from various industries. She follows up with personalized handwritten thank-you cards and sets up coffee or lunch meetings with potential clients. Krista highlights the 10-3-1 prospecting ratio, where out of 10 people approached, three show interest and one becomes a client. She shares the importance of maintaining relationships and how networks start producing results in the third year. Krista's story reveals the challenges and rewards of networking and building a client base for financial advisors.

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