Round Table China cover image

Round Table China

C-stores still expanding, despite slowdown

Feb 10, 2025
Convenience stores in China are expanding, yet some owners are reassessing their plans as 2025 approaches. A survey reveals both growth opportunities and hurdles, influenced by regional climates and shifting consumer behaviors. The evolution of these stores includes offering competitive dining options and incorporating fresh, localized foods to fend off online delivery competition. Meanwhile, a motivational segment highlights the importance of self-compassion and reflection, promoting personal growth and a positive mindset.
26:35

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Quick takeaways

  • China's convenience stores experienced significant growth in 2024 with a 70% sales increase, yet only 67% plan to expand in 2025.
  • The industry faces challenges like intensified competition and changing consumer habits, prompting a strategic shift toward product differentiation and enhanced customer engagement.

Deep dives

Convenience Store Growth Trends

China's convenience stores experienced substantial revenue growth in 2024, with a reported increase of 70% in sales. However, a survey indicates that only 67% of enterprises plan to expand in 2025, the lowest percentage in three years, suggesting a potential shift in strategy. This cautious outlook raises questions about the sustainability of growth amidst rising competition and shifting market dynamics. The decline in expansion plans highlights the need for businesses to reassess their approaches amid a rapidly evolving retail landscape.

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