Skincare that knows you better than you do

Weekly workflow automation can lead to 50+ automations a year with very little effort.

Start by asking your team: “What’s driving you nuts?” That’s your workflow opportunity.

Tools like Fixer and Zapier can help you categorize tasks and automate inboxes.

Break your automation goals into small weekly tasks—don’t try to solve everything at once.

Same Skincare is an EDC-free skincare brand that supports endometriosis research.

Their app predicts breakouts 3 days in advance using biometric data like BBT, HRV, sleep, and stress.

Elle treats skincare as a biomarker to help people understand hormonal health.

Simple practices like splashing cold water or elevating legs can boost HRV and skin health.

Bootstrapping allowed Elle to grow intentionally without chasing inflated valuations.

AI works best when positioned to support, not replace, human work.

Elle’s philosophy: build enduring companies and enjoy the process—shoutout to EnjoyTheWork.com.