Bloomberg Businessweek cover image

Bloomberg Businessweek

Combating Energy Waste, The Fragrance Queen

Dec 16, 2024
Jonathan Maxwell, CEO of SDCL and author of "The Edge," dives into sustainable energy solutions, emphasizing the staggering $2 trillion wasted annually and the urgent need for decentralized energy systems. Linda G. Levy, President of The Fragrance Foundation, explores the booming global fragrance market, projected to surpass $64 billion by 2030. She discusses evolving consumer preferences and the significance of personal scents for mental health. Together, they reveal how innovation and consumer awareness are shaping their respective industries.
19:16

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Quick takeaways

  • The podcast highlights the urgent need to decentralize energy generation to combat significant waste and improve efficiency in energy systems.
  • Discussions revolve around the balancing act of sustainable investing, where genuine initiatives must not compromise the financial viability of companies.

Deep dives

The Shift in ESG Perception

The financial industry is experiencing significant pushback against ESG (Environmental, Social, and Governance) investments, with reports highlighting collusion and anti-competitive actions by financial firms to enforce strict climate goals on companies. This shift in perception has led to ESG being viewed negatively, as some experts argue that prioritizing environmental concerns can conflict with the fiduciary duties of fund managers, ultimately risking financial returns. The argument posits that sustainable investing should not come at the cost of commercial viability; rather, it should look for ways to integrate profitability with environmentally friendly practices. As companies grapple with these challenges, it's becoming increasingly vital to distinguish between genuine sustainable initiatives and those that merely serve as 'greenwashing.'

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