WHE24: Benefits Engagement through Gamification | with Dr. Ann Clark and Erin Krehbiel of ACI/MacroLife

Back in episode 14, we talked about the six drivers of behavioral engagement. One driver is Structural Ability; in other words, make it easy for people to take the recommended actions that will improve their physical or financial health. Another of the six drivers is Personal Motivation; make it what they want to do. Gamification […]