S9E8: Cristina Junqueira is Revolutionizing Digital Banking Services with Nubank

Welcome back to Season 9 of The Room Podcast. In our final episode of the season, we sit with Cristina Junqueira. Cristina co-founded Nubank, a Brazilian fintech that revolutionized the industry with its user-friendly digital banking services. Nubank's transparent fee structures and mobile app have disrupted traditional banking, setting a new industry standard. Their innovative approach has made a significant impact, especially in Latin America, where Nubank has gained wide popularity. When NuBank went public in December of 2021 it was valued at 45 billion at IPO.

In this episode, we discuss key themes for today's business world, including product diversification, innovation as a practical strategy, customer-centricity, problem-solving, and the importance of resilience in a dynamic environment.

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4:38 - Where did Cristina grow up and how did this shape her view of the world?
7:22 - When Cristina was younger did she always want to become a founder?
8:40 - Why did Cristina get an MBA and come to the U.S.?
10:27 - What were some learnings from Cristina’s early career?
13:41 - What was the “aha moment” that inspired Cristina and David to start Nubank?
16:19 - What was the initial product of Nubank?
18:48 - Why does Cristina think word of mouth was so important to the success of Nubank?
20:52 - What advice does Cristina have for any new founders in the fintech world?
22:23 - Who was the first person to say yes to investing in Nubank?
24:05 - How was the experience of starting a daily while also starting a business?
26:52 - Are there any memorable moments from the IPO of Nubank?
28:49 - What was a moment in Nubank's life cycle where things didn't go as planned? 
31:40 - What should customers be excited about for the future of Nubank?
33:46 - What trends has Cristina seen over the past year as the global economy is shifting and how has that impacted what products customers leveraging?  
35:46 - What are Cristina’s thoughts on the future of leadership in fintech?
38:01 - Who is a woman in Cristina’s life who has had a profound impact on her and her career?

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