The Other White Meat is dead. Just Mayo is.. not mayo? Tune in to a fascinating episode of What Doesn’t Kill You as host Katy Keiffer talks about labeling, slogans and other issues in food with  **Parke Wilde, ** Associate Professor, Friedman School of Nutrition Science and Policy, Tufts University, Boston, USA. He has a Ph.D. in Agricultural Economics from Cornell University. He is past chair of the Food Safety and Nutrition Section of the Agricultural and Applied Economics. Previously, he worked for the Community Nutrition Institute and for USDA’s Economic Research Service. Since 2004 he has run a highly respected blog, “U.S. Food Policy: a Public Interest Perspective.”

“The inspector general’s goal is to make sure (checkoff) money isn’t being corruptly moved to a private bank account. The inspector general hasn’t asked questions (about sustainability and environment). Nobody is asking those questions.” [29:00] —  Parke Wilde on What Doesn’t Kill You