Why Republicans are Losing Gen Z

Almost 70 percent of Generation Z voted for Democrats in November’s midterm elections. As the years go by, Republicans are getting an ever smaller slice of the youth vote.

In the last episode, we looked at why Democrats are failing with rural voters. This time we ask why the GOP does so badly with young ones. 

Generation Z is often described as overwhelmingly liberal. But our guests on this show - two young Republicans - say it’s not that simple, and that if the GOP engaged in better marketing and outreach, it could win over many of the young electorates.

Joe Mitchell is a former state congressman from Iowa, elected to the Iowa House of Representatives at the age of 21. He is also the president and founder of Run Gen Z, a nonprofit dedicated to recruiting and mentoring the next generation of conservative leaders as they prepare to run for office. Karoline Leavitt ran for Congress in New Hampshire last year, securing the nomination in the state’s 1st Congressional District at the age of 25. Previously she worked in the White House as assistant press secretary to President Trump.

Joe and Karoline say Republicans don’t need to change their conservative message to win over young voters. Rather they argue that the GOP should appeal to Gen Z where they are, particularly on social media, and support the young candidates trying to reach them. 

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