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Wharton Tech Toks

Telehealth ≠ Digital Health: Reshaping The Patient Experience with Data And Human Centered Design

Mar 24, 2021
30:38

Join us as we talk to Sukanya Soderland, Chief Strategy Officer at Blue Cross Blue Shield of Massachusetts, one of the largest private health plans in Massachusetts serving 3 million members. In this episode, we dive into how big data is changing digital health, why patients will own their data, and the technology innovations that will bring about the Apple of EHRs.

With the rise of COVID, we’re overcoming byzantine barriers like hyper locality. Your doctor doesn’t need to be down the street, they can be across the country. It’s progress but Tele-health doesn’t equal digital health.

For years we thought the problem was a lack of data, but now doctors are drowning in it. Electronic health records were supposed to bring about a revolution or at least free up some office space. Instead, it takes 62 clicks for a doctor to prescribe Tylenol! It’s faster to skip the doctor and go straight to CVS.

So what now? Learn how health systems, EHRs, and physicians can leverage data and patient condition views to provide better health outcomes. How do we marry big tech and health care? Is it Amazon health, niche VC-backed startups, or examples like Author by Humana? Find out on the podcast!

Read more about Sukanya here: https://whartontechtoks.medium.com/

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