

Need To Knows - Digital Investor Marketing
Digital marketing to investors isn’t much different than marketing products or services to customers.
In this episode, we discuss the power of digital marketing in investor engagement and investor relations. From first impressions to ongoing engagement, Jason dives into tips, tricks, and tactics of how to land a great online impression with investors.
As well, we get into a discussion of retail investors and the liquidity they can bring. As quoted from the NASDAQ - “liquidity is king” - and a strategically executed digital investor program can reach and engage investors that could take your company to the next level.
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Leadership Lessons from Louis Vuitton, Samsonite, and Now, EVCP Growth Equity: https://bit.ly/3LN5Gug
Canada’s Best Venture Partner w. Bruce Croxon: https://bit.ly/3ppCAt9
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