Today, Explained Rush Limbaugh’s legacy
Feb 19, 2021
Nicole Hemmer, author of "Messengers of the Right," dives into the legacy of Rush Limbaugh, the transforming force behind modern conservative media. She discusses how Limbaugh paved the way for networks like Fox News, OAN, and Newsmax, manipulating the narrative landscape. The conversation touches on his controversial style, the evolution of political commentary, and how his influence persists into the Trump era. Hemmer also explores the ongoing challenges these media outlets face as new players emerge in the conservative news scene.
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Limbaugh's Unlikely Path to Politics
- Rush Limbaugh's career began in radio, not politics, with aspirations of being a disc jockey or sports commentator.
- His shift to political commentary happened in the 1980s after being fired from a sports job and given a chance to add commentary to news reading.
Controversy as a Catalyst
- Limbaugh's show gained traction through its outrageous and controversial style, attracting both lovers and haters.
- This 'love-hate' dynamic fueled his ratings, as people tuned in regardless of their stance.
Early Political Influence
- Limbaugh's political influence was evident by 1992, with sleepovers at the White House and a prominent role at the Republican National Convention.
- He became a 'kingmaker' by initially backing Pat Buchanan in the 1992 primary, attracting the attention of the Bush campaign.