In this episode of the Startup Diaries, we’re joined by video creative and marketing agency pro Jack Edwards to help us answer a huge question: how do we turn our early-stage startup into a story people actually understand and care about?
We dig into:
Why storytelling (not stock footage) makes a brand stand out
How to explain your mission in 30 seconds (without sounding cheesy)
The 4 types of video we’re planning for the No Longer Known launch
Whether your startup really needs an animated dodo
Why the unboxing experience is the product
Plus: a deep dive into dog actors, content ideas that made us stop scrolling, and a quiz on the extinction of the dodo (naturally).
👕 Want to be first in line for our launch? Sign up at NoLongerKnown.com
Innovate Eco