

Building the Foundations for Success. Client Relationships and Business Development
7 snips Mar 2, 2023
Financial Planner Matt Cross shares his experience in the profession, discussing client acquisition, building long-lasting relationships, and the different types of clients. The importance of trust, identifying vulnerability, and providing support during challenging life events is emphasized. Cross also talks about setting up his own financial advisor practice, the benefits of the St James's Place ecosystem, and building relationships with accountants through in-person interactions and LinkedIn. Tips on utilizing LinkedIn for outreach and targeting accountants are provided.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 2min
Improved production value, new studio, and upcoming podcasts
01:38 • 2min
The Journey into Financial Planning
03:15 • 4min
Building Trust and Identifying Vulnerability
07:29 • 19min
Starting a Self-Employed Financial Advisor Practice
26:08 • 12min
Building a Successful Business with St James's Place
38:11 • 15min
Building Relationships with Accountants and Providing Extra Service
53:18 • 2min
Doubling Down on Successful Strategies and Utilizing LinkedIn
54:55 • 3min
Using LinkedIn for Accountant Targeting
58:23 • 15min