Nemanja Zivkovic is the CEO and Founder of Funky Marketing, helping fast-growing B2B tech-based companies. He believes connection is the new conversion. Brett and Nemanja discuss why most B2B executives don’t understand what good marketing is, the difference between real and fake momentum, the future of modern-day marketing.

0:00 Intro
1:21 Conversation with Nemanja
6:40 Consistent content that educates
14:15 Challenge the need for leads
17:18 B2B executives don’t know good marketing
23:08 Track success of marketing efforts
26:38 Rise of individual creator
32:10 Chili Piper
34:16 Collaboration
39:05 Personalized experience- Air BnB, Netflix, Gong
43:50 Momentum, real and fake
46:40 Get connected
48:15 Outro

Join The Juice
Sign up for The Blend (weekly newsletter from The Juice)

Why B2B execs don't understand what good marketing is with Nemanja Zivkovic is the CEO and Founder of Funky Marketing