On today's EP is Leslie Venetz - a corporate sales training and sales-led Go to market expert. Leslie has made over 100,000 cold calls, has co-authored a book called Heels to Deals, and is now running Sales Team Builder which continues to grow and build on her expertise. In this one, we dive into the best strategies for cold outbound; how to set up your communication sequences for optimal success; tools and systems for gathering amazing data on the cheap..... and in our rapid-fire round, why Soul Cycle is in Leslie's opinion, so much better than Peloton. Enjoy!
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