Louise Willder has been a copywriter at Penguin Books for twenty-five years. During this time, she estimates she has produced about 5,000 blurbs. She now shares her knowledge and experience in her amazing new book, Blurb Your Enthusiasm, which looks at the evolution of blurbs. In this Deep Dive, Louise shares incredibly helpful tips for writing your own and answers our listener questions on blurbs, word count, blurbs for series, multiple POVs and more!