Founders' Forum How Deborah Brandt Uses Creative Storytelling to Transform Small Businesses & Cities
Can creativity change the future of a city? In this episode, we dive into the power of storytelling, branding, and resilience with Deborah Brandt, founder of Fig Industries. As a leader in creative marketing and a champion for small businesses, Deb shares how Fig has helped revitalize local economies by connecting communities, supporting entrepreneurs, and fostering meaningful collaboration.
We explore how Fig Industries, a certified B Corporation, has navigated economic downturns and the pandemic while staying true to its mission. Deb also shares her vision for expanding Fig’s impact to cities nationwide and how creative leadership can transform businesses and communities alike.
Key Takeaways:
- The role of creativity in problem-solving and business success.
- How Fig Industries fosters local economic growth and community engagement.
- The challenges and rewards of leading a mission-driven creative business.
- Why resilience and collaboration are essential for long-term impact.
- How ethical business practices and storytelling drive meaningful change.
Whether you're an entrepreneur, a creative professional, or someone passionate about community impact, this conversation will inspire you to think differently about leadership, branding, and the future of small businesses.
About Deborah Brandt:
Deborah Brandt, owner of Fig Industries, has a passion for creative communication and an unwavering determination to help small businesses, which she considers the heartbeat of any community. A certified B Corporation, Fig Industries is a design and marketing studio specializing in branding and communications.
Deborah also founded Fig magazine—a champion for small businesses and impactful organizations—currently franchised in 3 locations and poised to help many more cities grow and thrive.
Connect:
Website figindustries.com
LinkedIn linkedin.com/company/fig-industries
Instagram instagram.com/figindustries
Facebook facebook.com/figindustries
This episode is brought to you by Fig Industries; meaningful and strategic brand development. Go to figindustries.com to learn more.
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