Today’s guest on the podcast is Jack Butcher. Jack spent 10 years working in Fortune 100 advertising in NYC as a creative director for multi-billion dollar brands. He has since started his own advertising agency and is the founder of @visualizevalue - a platform that offers courses on selling digital products and creating high-impact, unique images. Jack (@jackbutcher on Twitter) posts his unforgettable visuals to his 207.9k followers on Twitter.
In this episode we discuss:
- How does the environment you live in influence your work ethic?
- The impact that moving to NYC had on Jack's career
- How too much knowledge can actually hold you back from starting new ventures (naivety over knowledge)
- How Jack made the pivot from working at an agency to starting his own business
- How Jack found his niche and escaped competition
The Calum Johnson Show