Today we talk about an often overlooked but very important sales technique, the follow-up. So often, the focus of sales training is on finding new leads, but if you make it a habit to follow up on those leads, you’re going to have more business than you’ve ever dreamed of. The stronger your routine, the more tangible your results. Lock in today’s five effective ways to nurture leads:

Find the prospect’s motivation
Educate prospects on what you’re selling
Understand that it takes time
Maintain ongoing contact using systems
Provide long-term value and contribution

Connect on Instagram:

Seychelle Van Poole: @seychellevp
Vija Williams: @viavija
Sarah Reynolds: @sarahreynoldsoji
Wendy Papasan: @wendypapasan

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86. The Fortune is in the Follow-Up