

298 - Unlock Your New Powerful 3 Point Growth Plan by Analyzing This Past Year
Dec 2, 2020
This podcast explores marketing creative work and growing an audience, including the importance of reflecting on the past year, communicating goals, and effective elevator pitches. It also discusses artistic styles, partnering with similar individuals and brands, and shifting mindsets for marketing. Building valuable relationships and creating a sense of community are highlighted. The concept of creating a 'census communis' is introduced, as well as identifying the ideal customer and addressing blind spots in serving the audience.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Marketing Creative Work and Growing an Audience
02:22 • 16min
Exploring Artistic Styles, Partnering with Similar Individuals and Brands, and Shifting the Mindset for Marketing
17:54 • 5min
Building Valuable Relationships and Partnering with Brand Partners
22:51 • 3min
Creating a Census Communis: Naming Your Genre and Building a Community
25:34 • 6min
Identifying Your Ideal Customer
31:15 • 9min
Checking Your Blind Spots and Serving Your Audience
39:49 • 3min