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Wharton Tech Toks

Stitch Fix: Product Management, Customer Loyalty & Engagement with Janiece Okpobiri (2023 Revisit)

Feb 9, 2024
29:23

“We want clients to use our service in whatever way that’s best for you, your needs, your unique exposure to styling. In the longer term, we want to build a better way to shop that will change the retail paradigm and to become the blueprint for the industry to follow. ”

Join Spandana Bhattacharya and Cynthia Zhou on Wharton Tech Toks as they talk to Janiece Okpobiri, Director of Product and Growth at Stitch Fix. At Stitch Fix, Janiece focuses on client onboarding and loyalty. Prior to Stitch Fix, Janiece was a senior PM on the Customer and Loyalty team at Abercrombie & Fitch and also held roles at Hilton.

Listen in to learn more about Janiece’s product management philosophy, her perspective on how to build customer loyalty in retail, and her insights on how to build a successful career in product management.

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