
Finding Genius Podcast
A Comprehensive Guide To Social Media Marketing With Levi Lascsak
May 15, 2024
Levi Lascsak, experienced in using social media for real estate, discusses generating leads without cold-calling. He shares insights on passive prospecting, goal-driven business plans, and transitioning from finance to real estate. Levi's success story on YouTube and creating personalized content for audience targeting are also highlighted.
38:25
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Quick takeaways
- Utilizing YouTube as a search engine can attract clients organically in real estate marketing.
- Transitioning from a solo operator to team-building is essential for scalability and growth in business.
Deep dives
Levi Lastic's Career Transition and Unique Prospecting Approach
Levi Lastic, known for his financial services background, faced a sudden career shift in 2020 due to the pandemic halting travel and school-related business opportunities. Despite his success in financial services, he found himself at a crossroads at 41, considering a new career direction, particularly in real estate. Hesitant about traditional real estate practices, he explored innovative prospecting approaches to attract clients organically and build a sustainable business model.
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