
On the Up and Up
Ep. 106 How to Grow Without Losing Yourself with Sam Vander Wielen
Apr 16, 2025
52:52
What if your business was the least interesting thing about you? In this episode, Kira sits down with legal educator and author Sam Vander Wielen to talk about building a life-first business…one that can weather anything, from grief to burnout to the chaos of online entrepreneurship. They cover everything from crisis-proofing your systems to writing a book deal-worthy proposal and ignoring the internet gurus. Whether you're scaling or just starting out, this is your reminder that simpler can be smarter.
In this episode, you'll hear:
- How Sam built an $8M biz around one offer
- Why your passion doesn’t have to be your product
- Crisis-proofing your business
- The anti-guru way to grow your business
- The truth about personal branding vs. personal identity
- Why When I Start My Business, I’ll Be Happy is the book we all needed in business school
Links Mentioned
- Sam’s Book: When I Start My Business, I’ll Be Happy https://www.samvanderwielen.com/book/
- Ultimate Bundle®: https://www.samvanderwielen.com/the-ultimate-bundle/
- Sam’s Podcast: On Your Terms https://www.samvanderwielen.com/podcast/
- Follow Sam on Instagram: @samvanderwielen
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