Ep 574 Edwina Dunn: From the Tesco Clubcard to The Female Lead

When Edwina Dunn was a young girl, she dreamed of becoming a long distance truck driver and living a very glamorous life on the road. While she didn’t quite achieve that goal, she did go on to become a very successful business woman and the brains behind the Tesco Clubcard. In the early 1990s, she and her husband Clive brought their expertise in data science to the boardroom of Tesco and helped them become one of the most successful retailers in the world. After selling their stake in Tesco for a cool 93 million pounds and taking a bit of time out to enjoy the payout, the pair set up their next company Starcount. In that time, Edwina also created The Female Lead, a non-profit organisation dedicated to offering women alternative role models to those presented by popular culture. In this episode, she tells Róisín Ingle about her career journey and what it’s been like working alongside her husband through the years. They also discuss the great work being done by the Female Lead and why it’s time for women to shake the ‘unentitled mindset’.

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