Changes in marketing & why personal coaches are key to success - Kelly Fletcher - CEO of Fletcher Marketing & PR

Show Notes:

Kelly Fletcher is the founder and CEO of Fletcher Marketing & PR. She is a graduate of Meredith College with a degree in communications. She is the host of Ms. InterPReted Podcast: Public Relations Demystified.

• (2:00) How is the marketing, PR, media, and crisis communications industry changing today?
• The how and why of reaching the female audience.
• (14:30) You can't fix communications problems unless you fix operational issues first.
• (21:00) Why Kelly "the expert" hired an expert to help her with her personal "rebranding."
  • Dr. Trillion Small - Business/Mindset Coach
• (24:00) What I appreciate about Kelly...her leadership, humility, and experience.
• (27:00) How Kelly continues to grow and navigate through difficult times.
• (30:00) Kelly hires a mindset coach to help her go to the next level. Why do high performers have a coach and why does it matter?
• (40:00) Why Kelly is hiring business coaching for her son for Christmas.
• (46:00) How to build your culture in a remote environment and why it is so important for a business and relationships with your team.
• (51:00) What is the biggest challenge of the remote workplace environment?
• Book Recommendations
  • The Secret Life of the Savoy Hotel - Olivia Williams
• (57:00) If Kelly could give a State of the Union Address to the American people this is what she would say.
• "Sphere of Influence vs. Sphere of Control" 
• "We all need to do the hard work of becoming a good person!"
• As we are about to land the plane Kelly decides to tell a story about her "blanky!" :) Go Kelly!!!