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If you want to grow your firm, you know you need to step up your marketing efforts.
But if you don’t have the know-how or the time to do it yourself, what should you do?
Some firms opt to hire in-house, while many others turn to outsourcing.
Marketing agencies can be a great option. And for good reason — they can provide a ton of value and often deliver results and outcomes beyond expectations.
But they don’t work for everyone…
In this week’s podcast, Jan Roos, founder of Casefuel, takes a look at the agency model and discusses where they fall short and where they excel.
He also discusses why it’s key to have a specific process to get predictable results, as well as the importance of time to results.
Jan Roos is the CEO of CaseFuel agency, helping law firms generate revenue through pay per click advertising. He is a legal marketing expert and is the author of the bestselling book, “Legal Marketing Fastlane.” It talks about PPC lead generation, a technique used to generate client leads for big and small practices
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