Rebecca Feferman, Head of SXsports joins us to discuss one of the fastest growing sports business events of the year that takes place each March in Austin, Texas. Jon Mugar, Founder of The Basketball Tournament, a winner take all, single-elimination tourney where the winning team takes home $1M, also joins us for a conversation. TBT will feature dozens of ex NBA players. Kyle Nelson, Co-Founder and CMO of MVP Index, stops by to discuss the first index that measures the digital brand value of over 20,000 professional athletes, plus their associated teams and leagues.
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